Gate the calendar before you book, not after

Paid ads optimize for bookings, so the platform fills your calendar with the cheapest possible booker. The unqualified meetings aren't an accident — they're the algorithm working as designed.

The fix isn't a better cancellation message. It's sequencing: never give the calendar away for free. Make the booking link the reward, not the entry point.

• A tyre-kicker who won't answer two questions self-selects out.
• A serious buyer reads selectivity as positioning.
• Every meeting that survives arrives with a prep brief already assembled.

That's the whole idea behind QuotaCal.